On its initial release, Ticket to Ride was titled Swiss Bock. The album was released in Switzerland by the record company Metronome Records, and the original pressing is a Metronome record with a white cover, yellow cover, and blue label. On the label, there is a Swiss Beer-style beer stein on a green background with a yellow map of Switzerland and the words Swiss Bock printed on it. The album title is printed in capitalized black letters, and the song titles are in italics and capitalized.
The cover's design was based on a 1920s-era advertisement for Miller Time beer. The label is used for both the album's title and the album cover, and makes a return appearance on Ticket to Ride. To create the design, the album's producers hired the typeface Old English Text, which was developed in the mid-1930s for British rail ads; it was then reproduced as metal type in the late 1930s and adapted for the album cover by Milla T. Mullin, an art director at Atlantic Records. The title is printed in Old English Text on a black background, and the cover's picture of a train is printed in Old English Text on a red background. The disc's label is printed in Old English Text on a white background.
The Metronome pressing was discontinued in the 1970s, and the album was reissued as Ticket to Ride in the 1980s and 1990s on both CD and vinyl. In the 1990s, the album was reissued in Switzerland by Metronome as a Metronome record with a white cover, green cover, and yellow label. On the label, there is a Swiss Beer 827ec27edc